Our guest in this episode is Erwin de Boer. Erwin is currently working as a marketing expert and has ample experience as a Sound brand designer. He also expanded his hands-on experience to video and photography.
He created sounds for many clients among which are Eindhoven Airport, Wave Kitchen Products, to 3d Audio for Virtual Reality applications for the company Zoll.
He kindly shares his industry experience and how different levels of sound branding are approached and implemented.
We also discuss opportunities to incorporate sound or music in different locations and scenarios to improve the experience.
At the end he also reveals questions he has for science.
Reach out to Erwin de Boer at:
Instagram: @asyouwere.nl, his personal handle is: @boer1993
How music works – David Byrne
Adjmal is the CEO and one of the founders of MindTrace. He always enjoys a good challenge. That led him down the path to study the brain and getting his PhD in Neuroscience from the Donders Institute for Brain Research. He enjoys explaining neuroscience related concepts and is working hard to make MindTrace accessible to everyone.